Scheduled meeting to understand the problem space and learn about summer project setting intentions and values.
We identified our research goals and questions and made the decision to use a survey, usability tests, and conduct a comparative analysis.
Informed by UX requirements defined in the research phase, the team went through iterations of low fidelity through high-fidelity mockups.
Once the final design was ready, the team conducted A/B tests to receive feedback on the original vs new designs.
Delivered the high level project presentation on multiple occasions throughout the company, garnering approval from leadership and receiving highly positive feedback, even up to the VP level
If you like what you see and want to work together, get in touch!
amyrod@umich.edu